The First Great Purge

In the First Purge, Bella removed about 100 unfaithful or inactive Caddyists from the Caddyism Hangouts.

Basis
It was made known to the Caddyists by Zeke that a Google Hangouts could only have 150 people on it. Sensing that the population of the Hangouts was close to capacity, many vocal Caddyists promoted a purge of all of the unfaithful or inactive supporters. Bella then removed about 100 people from the Hangouts, freeing up space for people more interested in the religion.

Ramifications
After the First Purge, the overall goal of the religion changed. Originally the goal was to recruit as many people as possible, but after the Hangouts cap was realized, the goal instead became to slowly develop a loyal base of support.

Most notably, the strongest opposer of the First Purge was Caddy himself. This behavior eventually resulted in his exile from the religion.